Logo for Sales and Marketing Executive / HORECA Frozen Foods

Sales and Marketing Executive / HORECA Frozen Foods

Search Index Pte Ltd
Queenstown Estate, Singapore
S$4,500-S$5,500 p/m
Upper market
Sales → New Business Development
Full-time
On-site

Posted 2 days ago


About the role

Drive sales growth in the Foodservice segment by promoting frozen processed foods and seasonings to end users and distributors. This role requires a strong hunter mindset, active market penetration, and the ability to leverage existing industry networks.

Key responsibilities

Develop, manage, and grow sales in the FS (HORECA) channel, focusing primarily on frozen processed foods and seasonings

Identify and acquire new customers (hotels, restaurants, catering companies, cafés, institutional kitchens)

Utilize existing FS networks to accelerate customer acquisition

Conduct regular sales visits to end users and distributors to drive product adoption and volume growth

Execute effective product presentations, sampling, menu applications, and demonstrations

Manage assigned distributors to ensure strong market coverage and product availability

Monitor distributor performance: sales volume, stock levels, pricing, and promotional execution

Build and maintain strong relationships with key customers and stakeholders

Track competitor activities, market trends, and customer needs

Provide timely and accurate sales reports, forecasts, and market feedback to the Assistant Manager

About you

Minimum Diploma or Bachelor's degree in business management or a related discipline preferred

Minimum 3 years of sales experience in Foodservice segment

Strong network with end-users and distributors in FS/HORECA

Proven track record as a hunter in acquiring new customers

Experience selling frozen processed foods or related foodservice products is highly preferred

Good communication, negotiation, and relationship-building skills

Other information

Base salary between 4,500 - $5,500 with Meal allowance, Car allowance, Mobile phone allowance.

Variable bonus

Benefits include group insurance, dental, and outpatient medical reimbursement.

If you possess relevant experience, interested applicant kindly send in your resume. We regret only shortlisted candidates will be notified.

EA License No. 14C7092

EA Registration No: R1110882

EA Personnel: Lee Ming Er


About Search Index Pte Ltd

Woodlands, Singapore
Human Resources & Recruitment
11-50 employees

Search Index is a people-centric professional Human Resources consultancy firm, establish in 2014 and by our Slogan “Bridging Career, Enhancing Life”, We, The People @ Search Index believes we are the bridge connecting Companies to Candidates empowering them to secure their Career and enabling them to have a better life.

Search Index is an inaugural recipient of the distinguished HCP(EA) mark by the Ministry of Manpower

(By submitting any application or résumé to us, you will be deemed to have agreed and consented to us collecting, using, retaining and disclosing your personal information to prospective employers for their consideration.)

Looking for Similar Opportunities?

Explore more New Business Development jobs in Queenstown Estate with upfront salary details.