Digital Marketing & Ecommerce Lead

Melbourne | Hybrid Working | High-Growth Consumer Products Business

Location: Rowville, Melbourne
Hybrid: 3 days per week in the office
Salary: $130,000 - $140,000 + Super + $20,000 Bonus

Are you an ecommerce professional who enjoys being hands-on, driving revenue growth and having a genuine impact on business performance?

We're partnering with a growing Australian business operating across consumer technology, consumer products and ecommerce channels. With ambitious growth plans, multiple online stores and a strong marketplace presence, the business is looking for a commercially minded Digital Marketing & Ecommerce Lead to help drive the next phase of growth.

The Role

Reporting to the Head of Ecommerce & Vendor Development, you'll take ownership of the day-to-day performance of ecommerce and marketplace channels, helping to drive online sales, customer acquisition and overall digital performance.

This is a broad, hands-on role that will suit someone who enjoys wearing multiple hats across ecommerce, online trading, digital marketing and website optimisation.

Key responsibilities include:

Managing and optimising Shopify websites

Driving ecommerce trading performance and revenue growth

Coordinating promotions, campaigns and product launches

Working closely with Product and Commercial teams on growth initiatives

Managing marketplace activity across channels such as Amazon and eBay

Partnering with external agencies across paid media and digital marketing

Monitoring website performance, traffic, conversion and customer acquisition metrics

Identifying opportunities to improve efficiency, customer experience and commercial performance

Supporting future ecommerce expansion projects and website launches [Digital Ma...Melbourne | Word], [Digital Ma...Melbourne | Word]

About You

You'll be someone who enjoys getting into the detail and taking ownership of outcomes rather than simply managing stakeholders.

You'll ideally bring:

5+ years' experience across ecommerce, online trading or digital marketing

Strong Shopify experience, including backend functionality and website management

Exposure to marketplace platforms such as Amazon, eBay or similar

Experience managing ecommerce campaigns, promotions and website merchandising

Knowledge of Google Ads, Meta Ads, GA4 and ecommerce reporting

Strong analytical and commercial capability

Experience working across multiple products, brands or larger SKU portfolios

A proactive, self-sufficient and solutions-focused approach [Digital Ma...Melbourne | Word], [Digital Ma...Melbourne | Word]

Industry backgrounds that could translate well include:

Consumer electronics

Retail

Technology

Gaming

Omnichannel commerce

Distributor or reseller businesses [Digital Ma...Melbourne | Word]

Why This Opportunity?

Join a business experiencing significant growth

Broad role with ownership across ecommerce, marketplaces and digital performance

Direct exposure to senior leadership and commercial decision-making

Opportunity to influence the future direction of the ecommerce function

Fast-paced, entrepreneurial environment where your ideas can make a real impact

Clear growth opportunities as the business continues to scale

Hybrid working arrangement (3 days per week in office)

Salary flexibility for the right candidate [Digital Ma...Melbourne | Word]

This role will suit someone who thrives in a growing business, enjoys working with autonomy and wants to play a key role in scaling a successful ecommerce operation.