
Ecommerce & CRM Specialist | Fashion | Sydney
Who in the Zoo
Posted 1 day ago
ECOMMERCE & CRM SPECIALIST | FASHION | SYDNEY | UP TO $120K + SUPER
We're seeking a proactive and detail-focused E-Commerce & CRM Specialist to join the team. In this role, you'll help drive online sales, ensure a smooth and engaging customer journey, and implement targeted digital marketing initiatives. Your responsibilities will include managing the e-commerce site, leading CRM efforts, executing marketing campaigns, and contributing to community engagement. You'll also be key in coordinating seasonal promotions, product rollouts, and content updates, while optimising overall e-commerce performance.
Location: Sydney.
Salary: up to $120k + super depending on experience.
Perks: amazing clothing discounts, small & collaborative team, dog-friendly office, exposure to multiple departments.
RESPONSIBILITIES:
Develop and execute the annual e-commerce calendar, including seasonal campaigns, markdowns, and sales events.
Coordinate brand strategy meetings and create weekly/daily plans for product drops, emails, and marketing.
Oversee daily e-commerce operations, ensure timely product uploads, and manage promotional offers in line with the marketing calendar.
Lead segmented and personalised email campaigns using CRM tools, collaborating with designers to ensure branding consistency.
Produce daily sales and performance reports, using insights to improve online sales and campaign effectiveness.
Manage seasonal lookbooks via MyPortfolio, ensuring visual and message alignment with the brand.
Work cross-functionally with internal teams and offshore support for creative, technical, and strategic execution.
Requirements:
5+ years of experience in e-commerce or digital marketing.
Proficiency with e-commerce platforms including Shopify, CMS tools, and basic web management.
Experience with CRM systems and email marketing platforms (e.g., Klaviyo, Mailchimp).
Experience with Paid Ads.
Strong analytical skills and the ability to derive insights from data to drive performance.
Excellent organisational skills with the ability to manage multiple tasks and deadlines.
Strong written and verbal communication skills.
Proficiency in basic design tools (e.g., Canva, Adobe Photoshop) for creating and editing marketing content is a plus.
Knowledge of social media marketing and community engagement is a plus.
This is an incredible opportunity to take ownership of the platform and use your skillset to make a difference to the business.
Interested? Apply via the link or email your CV to [email protected] for a confidential discussion.
*only suitable candidates will be contacted in relation to their application.
About Who in the Zoo
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