Senior Communications and Marketing Officer
NSW Government Department
Contract role | Competitive daily rate | Hybrid work environment

We're looking for a creative and strategic communications professional to help deliver impactful marketing initiatives that inform and engage communities across NSW.

As the Senior Communications and Marketing Officer, you will play a key role in the development and delivery of integrated marketing programs, with a strong focus on visual storytelling and design. This role suits someone who brings together marketing know-how with hands-on graphic design expertise, and thrives in a fast-paced, collaborative environment.

Key responsibilities:

Develop and deliver end-to-end marketing and communications campaigns across digital and traditional channels

Design and produce high-quality marketing assets, including presentations, digital graphics, social media content, and printed collateral

Identify market trends and emerging opportunities to improve audience engagement and campaign reach

Collaborate with the events team on the design and execution of state-wide campaigns and public initiatives

Maintain campaign materials and assets, ensuring consistency and alignment with brand and accessibility guidelines

Monitor campaign performance and audience insights, providing data-driven recommendations for improvement

About you:

Proven experience in marketing and communications, ideally within government or complex stakeholder environments

Strong graphic design skills, with proficiency in tools such as Adobe Creative Suite (InDesign, Illustrator, Photoshop) and Canva

Exceptional written, visual, and presentation communication abilities

Strong project management and organisational skills, with the ability to manage multiple priorities

Experience working with brand guidelines and accessibility standards (WCAG)

A collaborative mindset with a keen eye for detail and continuous improvement

This is a unique opportunity to combine creative design with strategic marketing in a role that contributes to meaningful public outcomes.