This is on-site job. No remote or WAH.

Seeking a skilled Blog Content Writer & SEO Specialist with a strong background in e-commerce to work with our team. The ideal candidate will have at least two years of experience in SEO-driven content writing and SEM, with a proven track record of driving organic traffic and managing paid search campaigns. You will play a key role in optimising website content, product descriptions, and landing pages to enhance visibility and conversions.

Key Responsibilities:

Write and optimise SEO-friendly content for e-commerce product pages, category pages, blogs, and marketing materials.

Conduct keyword research and implement on-page and off-page SEO strategies to improve search rankings.

Develop and manage Google Ads and other SEM campaigns to maximise traffic and conversions.

Optimise product descriptions and metadata for improved search performance.

Track and analyse SEO and SEM performance metrics using tools like Google Analytics, Search Console, and SEMrush.

Improve conversion rates by enhancing landing pages and ad copy.

Stay updated with e-commerce SEO trends, Google algorithm updates, and PPC best practices.

Requirements:

Minimum 2 years of experience in blog content writing, SEO, and SEM, preferably in an e-commerce environment.

Strong knowledge of Google Ads, keyword research, and search engine algorithms.

Experience with SEO tools (Ahrefs, SEMrush, Moz, or similar).

Ability to write engaging, persuasive, and conversion-focused content.

Familiarity with e-commerce platforms (Shopify, WooCommerce etc.).