Introduction

Located at Morningside, our family-owned business is Brisbane’s premier seafood wholesaler and retail market. We operate 7 days a week with our banner encompassing The Fish Factory Kitchen and Bistro, The Fish Factory Retail Market and Wholesale division, and The Sushi Factory. Established initially as a retailer, we have built a strong foundation and loyal customer base which has expanded to working with chefs across SE QLD within our rapidly growing wholesale operation.

Our business is founded on relationships, not revenue, and our people and community make us who we are today. Being part of The Fish Factory team empowers you to make sure that every customer can feel the difference and we are living our purpose at being at the heart of hospitality.

Find out more about our operations at https://www.fishfactory.com.au/

At the Fish Factory, we love what we do, we are always curious and work for the community.

What’s on offer?

The Fish Factory is excited to announce a job opportunity for a Marketing Manager to join our office and administration team! Reporting to the CEO, this role is perfectly suited to an experienced marketing professional. Focusing on all four pillars of our business – Retail, Wholesale, Sushi & Kitchen – this fast-paced role requires high energy and professional creativity. Looking into the future, our upcoming export pillar will prove to be a large project of this role. Being a natural communicator and leader, this role aims to take control of our company’s marketing mix. Spanning across physical and digital marketing, the role will see the successful candidate get involved across all aspects of our business and liaise with primary stakeholders to grow our brand presence.

Your role

Operating on a full-time basis, the role will see you take control of our company’s marketing! Working across both physical and digital marketing channels, the successful candidate will be able to strategically plan, implement and execute detailed marketing campaigns, along with manage our social media! The role will see you make strong decisions surrounding our marketing and advising owners and management on ways to grow our business and engagement through this function. The successful candidate will have a creative marketing mind, with a positive attitude and willingness to learn. Possessing a collaborative management style, you will be able to bring ideas on board and work with respective department heads to further improve our marketing function.

Key responsibilities include:

Develop and execute comprehensive marketing strategies to support our retail, wholesale, sushi, and kitchen pillars, along with future export.

Manage daily operations of our social media channels, including Instagram and other platforms, to enhance engagement and brand visibility.

Oversee and update in-store promotional boards, website content, and weekly EDMs.

Create compelling promotional materials to highlight our products and services.

Maintain and execute a detailed marketing calendar to ensure timely campaigns.

Plan and run competitions to expand our email database and customer reach.

Collaborate with internal teams to support launches and seasonal promotions.

Lead event planning and execution.

Provide strategic advice to owners and management on innovative marketing initiatives to drive business growth.

Experience, qualifications & personal attributes

The successful candidate will have a passion for food and be a team player! You will be an excellent leader, a collaborative worker, and possess high levels of self initiative!

Essential:

Previous experience as a marketing manager or in a similar role.

Strong knowledge of digital marketing, including SEO, SEM and social media platforms.

Experience with planning and executing strategic marketing plans.

Exceptional communicating and writing skills.

Ability to multitask and work with a range of personalities.

Experience using marketing software, specifically Canva, Mailchimp, and video editing software.

Desirable

Previous marketing experience within the seafood industry

Qualification in marketing.