
Digital Marketing Coordinator
Black Swan State Theatre Company
Posted 9 days ago
Position Overview
Black Swan Theatre Company is seeking a passionate and skilled Digital Marketing Coordinator to bring our productions to life online. In this role, you'll drive digital and social media strategies, create engaging content, manage online platforms, and optimise audience engagement. You'll also craft eDMs, track performance, and collaborate with designers, media agencies, and internally to deliver impactful digital campaigns that captivate and engage audiences.
Why Join Us
Black Swan is Western Australia’s state theatre company. Resident at the State Theatre Centre of WA, our purpose is to create exceptional, high-quality theatre that speaks to the world from our unique WA culture, landscape and moment in time.
At Black Swan, you will be part of a passionate team dedicated to bringing impactful theatre experiences to our community and beyond. This role offers the chance to combine your passion for theatre with digital storytelling to help shape Black Swan’s online presence, telling compelling stories that entertain, challenge, and inspire.
Diversity Statement
We are committed to fostering a diverse and inclusive workplace where all employees feel respected and valued. We welcome applications from individuals of all backgrounds, experiences, and perspectives. We encourage candidates from First Nations, culturally diverse backgrounds, LGBTQIA+ individuals, people with disabilities, and others who may bring unique perspectives to apply.
Selection Criteria
Essential
Proven experience in digital marketing, including eDM creation, social media management, and website updates.
Expertise in tools such as Wordfly, Sprout, Canva, and video editing software.
Proficiency in website management and SEO/SEM best practices.
Strong analytical skills, with the ability to track and report on campaign performance.
Excellent written communication skills, with a focus on creating engaging, on-brand content.
Strong organisational and multitasking abilities to meet deadlines.
Collaborative mindset with experience working across teams and with external stakeholders.
Desirable
Degree or certification in marketing, digital marketing, communications, or related fields.
Knowledge of Tessitura or similar CRM systems.
Experience in the performing arts or a related industry.
Familiarity with audience segmentation tools (e.g., MHM Culture Segmentation).
Experience in graphic design software (e.g., Canva, Adobe Creative Suite).
Event coordination experience.
Application Process
To request the Position Description for this role, please email Deanna Faust on [email protected].
To apply, please submit your resume and a cover letter (maximum two pages) addressing the essential selection criteria to Black Swan’s Head of Marketing, Tim Sitwell-Mogridge, at [email protected]. Applications will be reviewed on a rolling basis until the closing date of midday Monday 7 April.
About Black Swan State Theatre Company
Black Swan is a theatre company of national significance, creating exceptional theatre that nurtures Western Australian audiences and artists, and promotes our artists within the state, nationally and internationally. Founded in 1991, Black Swan has earned both critical and popular acclaim for its world premiere productions and highly distinctive reinterpretations of international theatre classics – all of which are infused with the unique culture of Western Australia.
In addition to the work produced for the stage, Black Swan’s underlying strength is in artist development and broadening access and engagement with our state-wide community. Over the past five years, the company has seen enormous growth in audiences, built its internal capacity and established a benchmark for quality productions of scale in Western Australia. Looking to the future, the three areas of core strategic focus are artist development, education and regional engagement.
Source: this is an extract from the company’s own website.
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