PPC/SEO Specialist

(Casual/ Sub-contractor )

Experienced PPC specialist needed for up and coming digital marketing agency.

Working within a small team on the Mornington Peninsula

• Office close to public transport and local shops
• Possibility of work from home in the future for the right applicant
• Must be hard working and reliable.

2 - 3 days per week with the view of the role moving to full-time.

Must have:

• Digital marketing and detailed Google Ads knowledge.
• Google Ads experience, ideally managing multiple clients in an agency environment. ( Real estate experience preferred but not essential)
• Excellent written and verbal communication skills.
• Minimum 3 years experience in a similar role

Key Responsibilities:

SEO Management

• Develop and execute comprehensive SEO strategies aligned with client goals.
• Conduct technical site audits, on-page optimisation, and keyword research
• Oversee content optimisation, including blogs, landing pages, and metadata.
• Monitor and analyse website performance metrics, including traffic, rankings, and conversions
• Stay up to date with algorithm changes, trends, and industry best practices
• Thorough understanding of Google Search Console.

Google Ads Management

• Plan, create, and manage Google Ads campaigns across Search, Display and Maps
• Conduct keyword research and audience targeting
• Optimise campaigns for performance metrics such as CTR, CPC, and conversion rates.
• Highly organised and detail-oriented
• Must be capable of managing multiple clients and campaigns simultaneously.

Reporting

• Prepare comprehensive monthly performance reports that highlight key insights and recommendations for improvement.

Requirements:

• Proven experience in SEO/Google Ads management
• Proficiency in tools such as Google Analytics, Google Ads Manager, and SEO tools (e.g., SEMrush, Ahrefs, Search Console).
• Understanding of digital marketing metrics and the ability to analyse data to inform strategies.
• Excellent communication skills
• Ability to edit existing content WordPress websites and utilise their SEO plugins.
• A commitment to staying updated with trends and innovations within digital marketing

Preferred Qualifications:

• Certifications in Google Ads, Facebook Blueprint, or SEO-related courses (not required but desired).
• Business, Marketing or other relevant degree.

Apply now to join the team