Company Overview

Eco Homes Group is a growing residential construction company specializing in designing and building custom homes throughout Perth and regional Western Australia. We contribute to a better future by creating healthy, sustainable, and economical homes that align with energy-efficient principles, passive house design, and environmentally friendly construction methods.

Position Overview

We are seeking a dynamic and creative Content Marketing Specialist and Sales Assistant to join our team. This role involves working closely with our marketing consultant to implement marketing strategies, create engaging content, qualify and contact potential customers, and enhance our brand presence in the construction industry.

The ideal candidate is passionate about energy-efficient homes, passive house principles, sustainability, and custom home design. We provide support through a marketing consultant and offer a virtual assistant to help with various tasks.

Key Responsibilities

Marketing Strategy and Implementation

• Collaborate with our marketing consultant to execute marketing strategies effectively.

Content Creation

• Research, develop, and manage high-impact content and technical information, including blogs, email marketing campaigns, monthly newsletters, social media posts (Facebook, Instagram, LinkedIn), educational materials, and lead magnets.
• Write SEO-friendly content to improve organic search rankings and increase website traffic.

Social Media and Online Presence

• Update and maintain the company’s website, social media profiles, and online listings to ensure a consistent and engaging presence.

Lead Management

• Evaluate and qualify potential customers by phone in a timely manner.
• Schedule appointments for the sales team while keeping the CRM database organized and up to date.

Video Presentation

• Act as the presenter for videos showcasing our construction sites, explaining our projects, and engaging with our audience.

Event Coordination

• Plan and execute marketing events, exhibitions, and corporate conferences to strengthen brand presence and client connections.

Graphic and Media Coordination

• If proficient in graphic design, create brochures, guides, and marketing materials.
• Otherwise, coordinate with third-party graphic designers or agencies to ensure all designs align with the company’s brand identity.

Performance Analysis

• Monitor and analyze social media performance, providing regular reports on campaign effectiveness.

Third-Party Coordination

• Manage external service providers such as graphic designers, virtual assistants, video editors, and web developers when needed.

Skills and Knowledge

• A bachelor's degree in a relevant field, such as Marketing, Communications, Graphic Design, Sustainability, or a related discipline.
• Excellent verbal and written English skills.
• Strong writing and editing abilities, with a focus on SEO best practices.
• Proven experience in content marketing, preferably within the construction or sustainability industry.
• Proficiency in social media platforms, content management systems, and CRM software.
• Graphic design skills or the ability to effectively coordinate and manage third-party designers/agencies.
• Excellent organizational skills.
• Passion for energy-efficient homes, passive house design, sustainability, and custom-built homes.

Competencies

• Confident in representing the company over the phone, in videos, and at events.
• Passionate about sustainability, building, design, copywriting, photography, video editing, and travel.
• Self-directed, with the ability to plan and organize weekly and monthly tasks to ensure all goals and deadlines are met.
• Innovative and capable of identifying opportunities, suggesting new goals, strategies, and campaigns.
• Strong analytical skills, using past data to inform future strategies.

Application Process

If this is the career opportunity you are looking for, please forward an up-to-date Word document or PDF of your application to [email protected].

A complete application consists of:

1. A short, one-page cover letter introducing yourself and explaining why you are a strong candidate for this role.
2. Your CV, which should be concise yet detailed enough to showcase your qualifications, work experience, and relevant skills.
3. Supporting documentation for any claims made in your CV and cover letter (e.g., if you mention holding a diploma, include a high-resolution, 300 dpi color scan of it or a PDF of completed projects you've designed in Australia).

Please note:

• Any documents from non-shortlisted candidates will be securely destroyed.
• Do not send original physical documents—any such submissions will be rejected.
• Only shortlisted applicants will be contacted; please refrain from reaching out for updates.

Good luck with your application.

Marco Tassi