Questamon is a respected construction training company with a solid reputation in the industry, and we're excited to expand our reach with the launch of our online course. We're looking for a talented Marketing Specialist to help us market and grow the online side of our business and also support marketing for the established face-to-face courses that we offer. Most of our face-to face courses are held in Perth but we are looking to expand to other markets, so any BDM experience is also valuable (but not required).

Position: Marketing Specialist (Casual, 6-Month Contract with Possibility of Extension)
Hours: 8-20 hours per week depending on strategy that we align on
Location: Western Australia in commutable distance to Perth (Work from Home, Flexible Hours)
Remuneration: From $40 per hour, flexible based on experience, open to base plus commission structure

Key Responsibilities:

• Coordinate with course creator to understand unique selling points and target audience needs
• Working with an existing email list of 5000, design and manage email nurture sequences to engage potential students
• Manage social media presence and content calendar to build course authority and engage with potential students
• Assess (and revise if needed) course landing page and website and optimise sales copy to effectively communicate value propositions and drive conversions
• Develop and execute a multi-channel marketing strategy specifically for online courses, including email campaigns, social media, content marketing, and paid advertising
• Plan and execute a launch strategy, including timeline management, promotional content creation, and coordinating with stakeholders
• Utilize SEO, paid ads, and website conversion strategies to drive traffic and sales
• Implement lead magnets and affiliate partnerships to increase lead generation
• Build and maintain cross-promotion relationships with industry partners
• Analyze and report on marketing efforts to ensure success and growth

Skills & Experience:

• Knowledge of Kajabi or equivalent online course platforms (like Teachable, or Thinkific)
• 2-5 years of experience in digital marketing, with proven experience in online course marketing
• Strong understanding of website conversions, SEO, and paid advertising
• Expertise in email marketing, lead magnets, and affiliate marketing
• Ability to work independently and manage time effectively in a remote, flexible work environment
• Bonus if you have knowledge of the construction industry, particularly in Australia

What We Offer:

• Flexible work hours and the ability to work remotely, you do not have to commit to working certain hours on certain days, as long as the work gets done it doesn’t matter when it’s being done
• A casual, 6-month contract with potential for extension for the right person
• Join a company comprised of three working Mums who all understand the juggle
• The opportunity to work with a reputable company with a fantastic product
• Competitive compensation based on experience

Please note: This position is for individuals only; we are not considering agencies at this time. To apply, please send your cover letter and resume to Rosalyn Domican at [email protected]. We look forward to hearing from you!