Marketing Manager
Pangolin Associates Pty Ltd
Posted 20 hours ago
Company Background
At Pangolin Associates we are dedicated to driving sustainable transformation for Australian businesses. We help clients navigate the complexities of carbon reduction, decarbonisation strategies, energy efficiency, and sustainability reporting. As a growing, Australian-owned sustainability consultancy, our mission is to accelerate the transition to a low-carbon economy and create lasting, positive environmental impact.
We are a passionate team of experts working with clients across all sectors - from SMEs to large corporations - on their sustainability journeys. As a company committed to innovation and collaboration, we pride ourselves on providing creative, actionable solutions that drive real change.
Role Summary & Key Responsibilities
We are looking for a dynamic Marketing Manager to join our sustainability consulting firm and help grow our brand and market presence. Reporting to the Director of Client Solutions and working closely with the Managing Director, you will be responsible for developing and executing a strategic 12-month marketing plan that raises awareness of our services, drives engagement, and builds relationships with current and potential clients. You will work closely with our sustainability consultants to communicate our mission, services, and impact through digital channels, content creation, and innovative campaigns.
This is an exciting opportunity for a marketing professional passionate about sustainability and the environment, who thrives in a collaborative, results-driven environment.
Key Responsibilities:
Marketing Strategy & Planning: Develop and implement a comprehensive 12-month marketing plan that aligns with business objectives, drives client acquisition, and increases market awareness of our sustainability services.
Brand Management: Maintain and enhance the integrity of Pangolin Associates’ brand, ensuring consistent and clear messaging across all marketing materials and digital platforms.
Content Development & Digital Media: Collaborate with our consultants to create engaging, informative content, including case studies, blogs, social media posts, and newsletters. Manage content on the website and social media to drive engagement and lead generation.
Market Research & Insights: Conduct market research to stay ahead of industry trends, consumer needs, and competitor strategies. Use insights to fine-tune marketing efforts and create new opportunities for business growth.
CRM & Data Management: Manage and update client records in our CRM system (HubSpot), tracking the success of campaigns and identifying areas for improvement.
Event Management: Plan and execute events, such as webinars and workshops, to engage our target audience.
Media Relations & PR: Proactively manage media relations to increase visibility for Pangolin Associates in relevant media outlets. Build and maintain relationships with key journalists, editors, and media outlets to secure high-quality coverage for our work.
Performance Tracking & Reporting: Monitor marketing campaigns and track key performance metrics to ensure marketing strategies align with business goals. Regularly report results to the leadership team, providing insights for continued optimisation.
Cross-Functional Collaboration: Work closely with leadership, technical consultants, and the wider team to ensure marketing efforts are integrated with broader company initiatives and objectives.
Who We’re Looking For
We’re seeking a motivated and experienced Marketing Manager who brings a strong background in marketing strategy, brand management, and media relations. You should be a collaborative team player with the ability to manage multiple projects and communicate effectively with various stakeholders.
Key Requirements:
Experience: At least 5 years of marketing experience ideally within the sustainability, consulting, or environmental sectors.
Education: Tertiary qualifications in Marketing, Communications, or a related field.
Skills and Expertise
Expertise in in digital marketing, including social media, website content management, and email campaigns.
Advanced proficiency in Microsoft Office Suite (Word, PowerPoint, Excel).
Strong design skills with experience using InDesign, Canva, Premier or other creative platforms.
Experience with with Scoro and Hubspot CRM
Strong written and verbal communication skills, with the ability to create compelling content and engage with a variety of audiences.
Excellent organisational skills and the ability to manage multiple projects simultaneously
Additional Desirable Skills
Ability to build and maintain media relationships with key journalists and publications in the sustainability and business sectors.
A passion for sustainability and the environment.
Benefits
Join a certified B Corporation company, dedicated to meeting the highest standards of social and environmental performance, accountability, and transparency.
Work within a highly motivated team in an innovative and rapidly growing sector
Competitive benefits including flexible working arrangements and volunteering day off.
Access to continuous learning opportunities and in-house training to further develop your skills.
The opportunity to work on projects that make a real difference in the sustainability and climate space, alongside a team of passionate professionals.
We are an equal opportunity employer, committed to diversity, inclusion, and creating a workplace where all voices are heard. If you require any reasonable adjustments to the application process, just let us know. We are happy to help.
About Pangolin Associates Pty Ltd
This company does not have any further information provided at this time. We encourage you to research the company by searching for them to learn more about the company or role in question before applying.
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