Overview

Reporting to the Head of Marketing you will be responsible for the creation, scheduling, moderation and reporting of on-trend organic and paid content for different audiences across multiple social channels.

Responsibilities - Organic & Paid

• Development of an owned social media approach to position us as a thought-leader in this space
• Develop and enforce social media channel strategies including channel launches, to ensure diversification of social presence
• Produce on-trend and fit-for-format social content that maximises social media reach and engagement per channel
• Produce monthly reports of social media channel performance and present back to the organisation quarterly on key outtakes
• Unify multiple paid social media agencies on a cohesive organisation-wide approach
• Develop and manage paid social media campaigns across multiple platforms (e.g., Facebook, Instagram, LinkedIn, Twitter, TikTok)
• Set up, monitor, and optimize paid ads to ensure performance aligns with business goals (e.g., ROAS, CPA, CTR)
• Analyse campaign performance and generate reports to measure effectiveness and ROI
• Conduct A/B testing to optimise ad copy, visuals, and targeting strategies
• Develop a strategy for the online merchandise store and manage sales / fulfilment, including paid advertising approach
• Manage the national Community Ambassador program including fulfilling speaking requests for third party events
• Manage and fulfill volunteer requests for third party events

Skills

• 3+ years’ experience in organic and paid social content creation with proficiency in platforms E.g. Facebook, Instagram, TikTok, LinkedIn, YouTube
• Experience with social media advertising platforms e.g. Facebook Ads Executive, LinkedIn Campaign Executive
• Experience in moderation, using social media management tools (Hootsuite)
• Analytical skills to interpret social media metrics and adjust strategies accordingly
• Strong communication skills and time management skills
• Solution and results orientated with high attention to detail and drive for quality

How to Apply

Please click apply button now or email your resume to Adam Parle at [email protected] for a private and confidential discussion.