
Marketing Lead
CLOSE THE LOOP GROUP
Posted 28 days ago
Are you a marketing professional who thrives on taking initiative, being hands-on and driving results? If you’re looking for a role where you can truly make your mark, we want you to join us!
At Close the Loop (CtL), our business is divided into two main areas: resource recovery and packaging. Our resource recovery division focuses on transforming waste into valuable resources, supporting sustainability initiatives. Meanwhile, our packaging division is working towards providing more sustainable packaging solutions, helping businesses reduce their environmental impact. We’re committed to exploring and developing packaging options that align with the growing demand for sustainable practices.
We're seeking an ambitious and proactive Marketing Lead to communicate these two business focuses, helping us drive impactful marketing strategies that support both areas.
What You’ll Do:
- Take ownership of key marketing campaigns and strategies, focused on lead generation and driving brand awareness across the business.
- Manage digital and print assets, ensuring they’re current, relevant and aligned with our brand messaging.
- Collaborate with internal teams and external partners to ensure marketing efforts are aligned with business goals.
- Optimise website content for improved engagement and better alignment with our objectives, including content that supports both divisions and their growths.
- Lead and execute digital marketing campaigns, focusing on measurable impact and refining strategies using data and insights.
- Create and manage EDM campaigns, including email marketing automation that engage our customers and generate leads.
- Mentor the Digital Marketing Coordinator, providing guidance while supporting their professional development and ensuring tasks are efficiently executed.
- Assist with events and expos, working to ensure our presence is impactful and aligns with our brand values and goals.
- Research new opportunities to target customer segments and industries that align with our evolving sales strategies.
Who You Are:
- You are a self-starter with the ability to take full ownership of tasks and lead marketing initiatives independently, driving results without needing constant direction. You thrive in a role where initiative and proactive problem-solving are key.
- Experienced in digital marketing, SEO, social media management, content creation and website optimisation (WordPress, Shopify experience a plus).
- Able to mentor and guide junior team members like the Digital Marketing Coordinator, without formal managerial responsibility.
- Passionate about working in a growing company with a focus on the circular economy and excited to help shape the future of our brand as we work toward our sustainability goals, including in packaging.
Why Join Us?
- Ownership & Impact: This is a role where you can truly take charge of your work and see the results. Your contributions will directly impact our success and drive growth.
- Challenge: You’ll work in a dynamic environment with opportunities to grow, innovate and work on diverse marketing projects across different divisions.
- Purpose: Our goal is to be a leader in the circular economy and your work will contribute to helping us get closer to achieving that vision.
- Growth Potential: At CtL, you have the opportunity to shape your own path. As the company evolves, you’ll have the chance to take on new challenges, expand your skill set and define your own career trajectory.
We look forward to receiving your application.
About CLOSE THE LOOP GROUP
This company does not have any further information provided at this time. We encourage you to research the company by searching for them to learn more about the company or role in question before applying.
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