Who We Are:

Juslink is a leading home-textile wholesaler and supplier to the Australian and International markets (USA, UK and Europe) for the past 30 years. Chances are high you are already sleeping under our quilt covers! At Juslink, we believe in empowering you to do your best. You will have a lot of autonomy to achieve the key performance outcomes for our customers. Our company's mission is to create and distribute home textile products that put a smile on our customer’s faces.

Juslink is building something exciting—a new generation of premium home-textile brands,

The Honest Label - Natural and Organic Bed Linen

Luxotic - Luxury Exotic Hand Painted Exclusive and Unique Bed Linen and Home Decor

focused on quality, storytelling, and digital-first experiences.

We are in the start-up stage of our e-commerce expansion, which means you won’t just be following a playbook—you’ll be creating it. This is a hands-on opportunity to establish the foundation of a fast-growing digital retail business and make a direct impact.

Why This Role?

If you’re excited about building and scaling an e-commerce business, this role gives you the chance to take charge of retail events, direct marketing (DM) strategy, and advertising execution, while working closely with branding, media, and product teams. You'll collaborate with an inhouse Shopify and Facebook Ads specialist, ensuring that both brands grow sustainably while strengthening brand equity through media and content initiatives. This is an opportunity to lead execution, implement innovative strategies, and help shape the future of Juslink’s digital retail presence.

What You’ll Be Doing:

🌍 E-commerce & Digital Retail Operations:

Plan and execute retail campaigns and promotional events to drive revenue and engagement.

Work with the product merchandising consultant, design team, and purchasing/planning team to optimize product assortments and sales strategies.

Review sales data, analyze performance, and develop structured promotional plans for the year.

Oversee online retail activities, ensuring smooth coordination across platforms like Shopify and Amazon.

Work with the Shopify and Facebook Ads specialist to align e-commerce execution with paid and organic marketing strategies.

📢 Brand & Digital Marketing Execution:

Manage brand storytelling, content creation, and digital media presence to strengthen brand equity.

Oversee photoshoots, product visuals, and branding projects in collaboration with external studios and agencies (including international partners).

Manage external agencies for PR, media placements, influencer marketing, and strategic brand partnerships.

Develop and oversee direct marketing (DM) strategies, ensuring effective audience targeting and engagement.

Monitor and optimize advertising strategy, ensuring alignment with brand and business objectives.

Who We’re Looking For:

5+ years of experience in e-commerce management, digital retail, or brand marketing.

Strong understanding of retail event planning, direct marketing, and branding initiatives.

Hands-on experience in online retail execution, including product launches, promotions, and media strategy.

Familiarity with Shopify, Facebook Ads, digital advertising, and content marketing.

Ability to coordinate and oversee branding projects, media relations, and product positioning.

Excellent project management skills, balancing strategy with hands-on execution.

What’s in It for You? ✅ Build and grow a digital retail business from the ground up. ✅ Take charge of retail events, branding initiatives, and marketing execution. ✅ Work with a collaborative team, including specialists in Shopify and digital ads. ✅ Competitive salary ($100,000 – $110,000) + performance incentives based on growth success.

Interested? We’d love to hear from you! Send your resume and a brief introduction about why this role excites you.