About the Role

A leading enterprise business is looking for a Product Owner – Acquisition to drive customer growth through digital channels. This role is crucial in shaping acquisition strategies, optimising conversion rates, and enhancing the digital sales funnel for a brand serving over 4 million customers. You’ll work cross-functionally to refine customer journeys, leverage data insights, and ensure seamless online acquisition experiences.

Key Responsibilities

• Develop and execute digital acquisition strategies to drive customer growth and improve conversion rates.
• Own and refine the digital sales funnel, optimising performance through testing, data analysis, and customer insights.
• Collaborate closely with Product, Marketing, and Digital Sales teams to align acquisition initiatives with business goals.
• Define and manage the product roadmap, ensuring initiatives are effectively prioritised and delivered on time.
• Monitor key performance metrics, analyse data, and iterate on strategies to maximise acquisition efficiency.
• Ensure all acquisition activities comply with regulatory and business requirements.

What You’ll Bring

• Proven experience in digital product ownership, with a focus on customer acquisition and conversion optimisation.
• Strong understanding of digital sales funnels, CRO strategies, and cost-to-acquire efficiencies.
• Ability to leverage data-driven insights to refine acquisition strategies and improve performance.
• Experience leading cross-functional teams and managing stakeholder expectations.
• Customer-first mindset with expertise in web and app-based acquisition journeys.

The Right Profile

• Experience in customer acquisition at scale within a large enterprise or high-growth environment.
• 1-2 years of dedicated product management or ownership experience
• Data-driven mindset with the ability to influence stakeholders and drive measurable results.

If this sounds like you, please get in touch or apply!