About Us:

Esthetica Academy is a leading, professional aesthetic device and skincare distributor providing the latest technology innovations along with award-winning education to beauty clinics and medical practices across Australia and New Zealand. With a portfolio of over 26 devices and growing skincare brands with more to come, Esthetica Academy is leading the way in the beauty industry.

Position Summary:
We are seeking a creative and detail-oriented Marketing Coordinator to join our team. The Marketing Coordinator will be responsible for creating visually appealing and effective designs that align with our brand identity and communicate our message across various platforms. The ideal candidate should have a strong portfolio, a keen eye for the aesthetics and beauty industry and a passion for delivering impactful content.

Key roles and responsibilities:

• Plan and execute marketing campaigns to drive brand awareness and lead generation.
• Optimise email marketing efforts, including audience segmentation, content creation and performance analysis using platforms such as HubSpot.
• Create and manage content for newsletters, blogs and digital platforms, ensuring alignment with our brand voice.
• Develop and maintain a social media content calendar, crafting engaging posts for LinkedIn.

Support graphic design needs using Adobe Creative Cloud and Canva ensuring visuals align with the brand identity.

• Work closely with the sales team to align marketing efforts with sales targets and provide collateral or campaign support to help achieve objectives.
• Coordinate and manage exhibition calendar, ensuring seamless participation at industry events.
• Oversee branding, booth setups and tradeshow materials to ensure our brand is represented professionally and effectively.
• Monitor key marketing metrics, such as campaign performance, engagement rates and lead generation outcomes, to provide actionable insights.
• Use reporting tools within HubSpot and other analytics platforms to track and improve campaign effectiveness.
• Capability to manage blog posts and update banners on Shopify and WordPress.
• Capture high-quality photographs for products, events and devices.
• Edit and retouch images to ensure professional quality and alignment with brand aesthetics.
• Ability to edit raw video footage into polished, engaging content for various platforms (social media, websites, ads, add effects, transitions, music, and graphics to enhance video storytelling.

About You:

• You’re a confident communicator, capable of working across marketing, product and sales teams to achieve shared goals.
• You’re self-motivated and adaptable, ready to tackle diverse challenges.
• Your first instinct is how best to solve problems to keep things moving forward towards goals.
• Ability to juggle multiple projects in a fast-paced environment
• Meticulous and organized, you ensure every detail is accounted for in your work.
• A team player at heart, you contribute positively to a collaborative environment.
  
  

Qualifications and Skills:

• 2+ years in a similar marketing role, ideally in an agency setting, skincare, technology, or related industries.
• Proven track record of managing multi-channel marketing campaigns, conducting A/B tests and supporting sales teams.
• Proficiency in HubSpot or similar marketing automation platforms for email campaigns and lead nurturing.
• Hands-on experience managing social media content calendars and creating engaging posts.
• Exceptional written and verbal communication skills in English.
• Proficiency in Figma and Adobe Creative Cloud for occasional graphic design tasks would be amazing.
• Analytical mindset with a data-driven approach to decision-making.
• Highly organized, with strong attention to detail and the ability to manage multiple projects simultaneously.
• Ability to work collaboratively with sales teams to align marketing efforts with revenue goals.
• Quick learner, adaptable to new tools and processes.
• Experience in event planning or trade show management is a plus.
• Ability to speak Mandarin is highly regarded.

If you would like further information about this role or if you wish to apply for this role, please contact [email protected]