Marketing Specialist (Mid - level)

TenantCS
Sydney, NSW
A$90,000-$120,000 p/a
Marketing & Communications → Marketing Communications
Full-time
Hybrid

Posted 5 days ago


TENANT Consulting Services

At Tenant CS, we believe that the commercial real estate industry is broken with the odds stacked heavily in favour of landlords. We're on a mission to fix it and rebalance the scales for commercial, retail and industrial tenants - helping them save time, money and grey hairs when it comes to their real estate challenges with our strategic consulting services.

Our team is made up of an amazing bunch of professionals covering workplace analysis, lease negotiations, fitout management, and even legal logic. We take what we do (but not ourselves) seriously and have worked with great companies like LVMH, Zip Co, Samsung, Pernod Ricard, Beyond Blue, and The National Breast Cancer Foundation.

Culture & Benefits: Join a certified Great Place to Work that puts it’s people first with a value on work life balance and employee wellbeing. Enjoy team bonding days, bonus wellbeing leave, a personal wellbeing allowance and more.

Learning & Development: No hierarchies here, we value collaboration and new ideas so all team members have a seat at the table. We pride ourselves on investing in our people and helping them succeed through tailored L&D, generous commission structures and short and long term goal setting and support.

Make an Impact: Join an independent growing business with an entrepreneurial culture where you can make your mark. We have an exciting growth trajectory and we believe in shared success.

JOB SUMMARY

This role is perfect for a hands-on marketer ready to drive brand awareness and lead generation through diverse marketing strategies. You'll lead the execution of marketing campaigns from start to finish, leveraging internal support and driving collaboration to deliver results. We're looking for someone who’s comfortable rolling up their sleeves, wearing many hats, and embracing the opportunity to apply their B2B technical experience in creative ways—while having a bit of fun along the way.

In this role, you'll drive the marketing and brand strategy, managing digital marketing, social media, website content, SEO, and providing event support. You'll also develop and execute marketing plans tailored to specific objectives across various channels and audience segments. Your ability to analyse customer insights, market trends, and campaign performance will be key in refining future strategies.

RESPONSIBILITIES

Develop and execute integrated marketing plans focused on brand awareness and lead generation

Ensure consistent messaging, tone, and visual identity across all platforms and collateral

Manage digital marketing channels, including social media (LinkedIn), email marketing (Mailchimp), and website (Webflow)

Create engaging content for blogs, sales materials, and other online/print collateral

Lead SEO efforts and website management to improve online visibility and performance

Coordinate event marketing initiatives, from planning to promotion

Identify target audiences and tailor marketing strategies to specific segments

Work closely with our Data Analyst to identify, source and translate data into compelling narratives

Optimise marketing activities using data and trends eg: Google Analytics, factors.ai, Salesforce

Design marketing materials using Canva or Adobe Suite

Collaborate with internal teams and external stakeholders to deliver marketing initiatives

Monitor and measure performance, providing regular updates and adjusting strategies based on insights

ABOUT YOU

You're a creative thinker, strategic planner, and hands-on executor. You thrive in dynamic environments where you can balance multiple projects while staying focused on results. Data-driven and detail-oriented, you know how to turn insights into impactful marketing strategies.

Your communication skills and eye for design enable you to create engaging content across platforms. You enjoy collaborating with different stakeholders and can adapt to changing business needs while keeping projects on track.

QUALIFICATIONS AND DESIRABLE QUALITIES

Tertiary degree qualified in marketing

2-4 years experience in a B2C or B2B marketing role

Proven B2B marketing experience with a B2C mindset. Professional services, real-estate or consulting background is desirable

Excellent ability to break down complex ideas into simple, value-driven narratives

Stellar track record of driving growth and increasing brand visibility

Proficiency with marketing tools: Mailchimp (email marketing), Webflow (website management), Canva/Adobe Suite (design), Salesforce (CRM), and data analysis tools (Google Analytics, factors.ai etc)

Strong understanding of SEO and AIEO best practices

Experience in managing LinkedIn company pages and ads

Excellent written and verbal communication skills

Strong analytical skills with the ability to interpret data and apply insights

Creative problem-solving skills and attention to detail

Ability to manage multiple projects and meet deadlines

Self-motivated with the ability to work autonomously and drive projects forward

Collaborative, adaptable, and proactive

Demonstrated ability to quickly learn and adapt to new marketing platforms, tools, and technologies eg: AI, no-code automation


About TenantCS

Melbourne, VIC, Australia

This company does not have any further information provided at this time. We encourage you to research the company by searching for them to learn more about the company or role in question before applying.

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