Join a purpose-driven organisation in the health and wellbeing sector, dedicated to delivering exceptional value to its members. Operating in a highly regulated and customer-focused industry, this business is committed to innovation and continuous improvement across its services and member engagement strategies.

We’re seeking a skilled Marketing Manager to lead and execute customer lifecycle marketing initiatives across onboarding, engagement, retention, and win-back stages. You’ll manage a small team of specialists and collaborate cross-functionally to deliver targeted, data-driven campaigns using CRM and automation platforms. This role is pivotal in shaping multi-channel communications, optimising campaign performance, and enhancing customer journeys through segmentation, personalisation, and insights-driven strategies.

To be successful, you’ll bring 6+ years’ experience in lifecycle, CRM, or direct marketing—ideally within health insurance, healthcare, or membership-based sectors. You’ll have strong leadership capabilities, hands-on expertise with CRM tools (preferably Salesforce), and a strategic mindset for leveraging analytics and automation. A relevant tertiary qualification in Marketing, Communications, or Business is essential.