Marketing Manager - Customer Lifecycle

DMC Recruitment and Search
Sydney, NSW
A$150,000-$160,000 p/a
Marketing & Communications → Direct Marketing & CRM
Contract
Hybrid

Posted 25 days ago


Join a purpose-driven organisation in the health and wellbeing sector, dedicated to delivering exceptional value to its members. Operating in a highly regulated and customer-focused industry, this business is committed to innovation and continuous improvement across its services and member engagement strategies.

We’re seeking a skilled Marketing Manager to lead and execute customer lifecycle marketing initiatives across onboarding, engagement, retention, and win-back stages. You’ll manage a small team of specialists and collaborate cross-functionally to deliver targeted, data-driven campaigns using CRM and automation platforms. This role is pivotal in shaping multi-channel communications, optimising campaign performance, and enhancing customer journeys through segmentation, personalisation, and insights-driven strategies.

To be successful, you’ll bring 6+ years’ experience in lifecycle, CRM, or direct marketing—ideally within health insurance, healthcare, or membership-based sectors. You’ll have strong leadership capabilities, hands-on expertise with CRM tools (preferably Salesforce), and a strategic mindset for leveraging analytics and automation. A relevant tertiary qualification in Marketing, Communications, or Business is essential.


About DMC Recruitment and Search

Sydney, NSW, Australia

This company does not have any further information provided at this time. We encourage you to research the company by searching for them to learn more about the company or role in question before applying.

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